New Business Colours

When getting serious about selling your products or services, it is vital that the message your clients are reading about your brand via the colours you use are in sync with your values and theirs to make sure you are attracting the right audience.

Are you?

  • building your creative business or changing your business direction?
  • attending networking events and conferences to promote your business?

Do you have a cohesive brand palette that you use in these scenarios? 

I provide a new business colour service which results in you having the perfect colours to launch and grow with in your business. 

With this information you can build consistency across your personal and professional brand on and offline

I had good luck on getting Susanna’s consultation on a very short notice. I wasn’t prepared and had only a vague idea of what I need. 

Before the call I was at a loss of where to start - I love all the colours, how on earth could I chose 3 to 5? I didn’t believe I could abandon my favourite colour, I felt resistance and wanted to hide.

 a few days later I have a palette for my business website which I can only describe as “That’s exactly it!” 

Masha Ellis, Entrepreneur


If your business colours are wrong, then you will be attracting the wrong clients, which will result in no sales.

All the copy you have sweated over will not even be read. Getting your business colours right from the start will make the difference between whether you have a successful business launch or one that falls flat. 

Everyone has their favourite colours, and we all respond subconsciously to colour and pick companies we resonate with as a preferred supplier as a result. Make sure you are projecting the right image to gain the right clients for you. 

This service is highly personalised and Susanna will ask probing questions about your business to make sure the colours you use are completely in line with your business goals and clients needs. 


Arrange a FREE 20 minute discovery call with myself, Susanna, if you would like to use this service. 

In this call if all your questions are answered, we can arrange the date together for the full colour analysis call that will take place at least 48 hours after I have received your completed questionnaire and payment is received in full.

New Business Colours



Payment is due before before the first call.

New Business Colours Service includes:

  • a 60 minute private session with myself as I talk you through the colours which are right for your business and client base. 
  • a written Business Colour Analysis report (PDF). 
    • This will include full colour specification values in CMYK, RGB, and HEX values of the defined palette needed for your business. This is usually a palette of 5 colours. 
    • Recommended positioning of your colours into the different standard website elements such as action buttons and contact forms. 
    • Your graphic or website designer will be able to follow these recommendations directly for all your marketing materials - both digital and print.
  • 5 follow-up emails/messages with additional questions that you may have about your analysis. Sometimes, this may be replaced with an additional short video call if deemed more efficient.

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