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# Susanna Reay - Authority Business Mentor: Sketch, Scale and Be Sought with Susanna's SPARK Process®

## Sitemaps
[XML Sitemap](https://susannareay.com/sitemap_index.xml): Includes all crawlable and indexable pages.

## Posts
- [Susanna Sparks Show](https://susannareay.com/susanna-sparks-show/)
- [Out of hiding and into the spotlight; my business story](https://susannareay.com/out-of-hiding-and-into-the-spotlight/): I needed clarity and direction ...I needed to step out of hiding and into the spotlight. But that seemed impossible right then. This is where this business story starts.
- [Seven Benefits of Building a Framework-Led Business](https://susannareay.com/seven-benefits-of-building-a-framework-led-business/): The difference between the two is not talent, experience or results. It is whether your expertise has been given a structure that can hold without you. A framework-led business is built around that structure. Here is what changes when you make that shift.
- [Turning Your Framework into Revenue](https://susannareay.com/framework-into-revenue/): Most experts build their framework and then wait. They post about it, mention it in proposals, reference it in conversations. And then they wonder why it isn't generating the fees they expected.
- [The Art of Making Your Message Stick: Lessons From Framework Thinking®](https://susannareay.com/the-art-of-making-your-message-stick-lessons-from-framework-thinking/): A message sticks when it has visual structure, not better wording.
- [Turning Complex Ideas Into Actionable Frameworks for Entrepreneurial Teams](https://susannareay.com/turning-complex-ideas-into-actionable-frameworks-for-entrepreneurial-teams/)
- [How Framework Thinking® Helps CEOs Communicate Vision and Strategy With Clarity](https://susannareay.com/how-framework-thinking-helps-ceos-communicate-vision-and-strategy-with-clarity/)
- [7 Ways Working With Susanna is different](https://susannareay.com/7-ways-working-with-susanna-is-different/): Not as a warning, more as an orientation.
- [Client Case Study: She had everything. Except one thing.](https://susannareay.com/client-case-study-karen-sutton/): Karen Sutton had already built a thriving ecosystem around her work as The Widow Coach.
- [What Your Authority Style Result Really Means](https://susannareay.com/authority-style-quiz-results-what-they-mean/): There is a particular kind of frustration that high-achieving experts carry quietly.
- [From Fuzzy to Framework: How Big Ideas Actually Take Shape](https://susannareay.com/from-fuzzy-to-framework-how-big-ideas-actually-take-shape/): "Dizzy" by The Wonder Stuff has been going around my head since I got home.
- [Framework First: The Growth Principle Most Experts Have Backwards](https://susannareay.com/framework-first-principle/): This observation became what I now call The Framework First Principle, and it has fundamentally changed how I approach business development, both for myself and for the ambitious experts I work with.
- [Online Summit Success in 2026: Key Strategies for Business](https://susannareay.com/online-summit-success-in-2026/): I am not against online summits.
- [Business Framework Workshops for Founders Selling Expertise](https://susannareay.com/business-framework-workshops/): Business framework workshops that incorporate Framework Thinking® exist to solve this problem by helping founders turn lived client experience into clear, durable frameworks that can travel without constant translation.
- [How Experts Scale: Foundations for Thought Leadership and Scalable Offers](https://susannareay.com/how-experts-scale/): If you want to understand how experts scale and create scalable offers or thought leadership assets, you need the right foundations in place. This guide outlines what every expert must prepare before working with a Framework Thinking® Business Coach so your expertise can scale with clarity and commercial strength.
- [Teaching vs Transformation: Why Framework Thinking® Creates Lasting Authority](https://susannareay.com/teaching-vs-transformation-framework-thinking/)
- [Framework Thinking®: How to Scale, Stand Out & Deliver Lasting Results](https://susannareay.com/framework-thinking-scale-stand-out-results/): Framework Thinking® helps coaches turn expertise into scalable frameworks that amplify results and authority.
- [Are Coaches Using AI Wrong?](https://susannareay.com/ai-coaching/): Here's the uncomfortable truth: most coaches are approaching AI coaching like a shiny new hammer, and suddenly everything looks like a nail.
- [What is Framework Thinking®?](https://susannareay.com/what-is-framework-thinking/): It's Framework Thinking®: the systematic approach to transforming scattered expertise into intellectual property that works for you even when you're not in the room.
- [7 Framework Thinking® Principles to Scale Expertise](https://susannareay.com/7-framework-thinking-principles-to-scale-expertise/)
- [Why Entrepreneurs Need Business Frameworks](https://susannareay.com/entrepreneurs-need-frameworks/): Popcorn Brains (Creative, idea-generating entrepreneurs) are 300% more likely to start businesses but struggle with clear messaging and staying focused.
- [Building Expert Authority: Why Strategic Depth Beats Social Media Noise](https://susannareay.com/building-expert-authority/): When it comes to building credibility, many experts assume that more visibility automatically means more respect. 
- [Creator Day 2025](https://susannareay.com/creator-day-2025/): Creator Day itself highlights for me were from (links to their LinkedIn profiles if you wish to connect): 
- [How Many Interactions Does It Take to Convert Prospects?](https://susannareay.com/interactions-to-convert-prospects/): After 15 years of building expertise-based businesses, I've witnessed firsthand how the path to client conversion has transformed. If you're selling your expertise - as I have done as a consultant, coach, and thought leader - understanding today's touchpoint reality isn't just helpful; it's essential to your survival and success.
- [Beyond Personal Branding: Why Authority Frameworks Build Lasting Legacy](https://susannareay.com/beyond-personal-branding-why-authority-frameworks-build-lasting-legacy/): Your Authority Framework® isn't just how you present yourself—it's how you think, and how you solve problems differently than anyone else.
- [The Authority Inversion Principle: Reimagining How Expertise-Based Businesses Truly Flourish](https://susannareay.com/the-authority-inversion-principle/): Author's note: This article introduced what I originally called The Authority Inversion Principle. Through continued work with hundreds of experts, the thinking has evolved into what I now call The Framework First Principle. Read the updated article here.
- [From Boardroom to Living Room: The Secret Competitive Edge My Children Are Inheriting](https://susannareay.com/from-boardroom-to-living-room-the-secret-competitive-edge-my-children-are-inheriting/)
- [What is a Scalable Offer Suite?](https://susannareay.com/what-is-a-scalable-offer-suite/): This differs from a Scalable Offer Suite, which focuses specifically on creating a structured progression of commercial offerings at different price points designed to maximise client lifetime value.
- [The Authority Ecosystem™](https://susannareay.com/the-authority-ecosystem/): An Authority Ecosystem™ encompasses a broader range of both commercial and non-commercial elements that collectively establish your authority position. It includes your content platforms, community spaces, free resources, and paid offerings that form a holistic environment showcasing your expertise. 
- [Learning in the Digital Age: A Paradigm Shift](https://susannareay.com/learning-in-the-digital-age-a-paradigm-shift/): Think about how traditional learning has always worked. Historically, knowledge flowed in one direction: from an expert (teacher, professor, speaker) to a passive recipient (student, audience).
- [Why I became an event host (even though I’m an introvert)](https://susannareay.com/why-i-became-an-event-host-even-though-im-an-introvert/): In this article I share my reasons for becoming an event host, multiple times in multiple ways over the years and the benefits that have come out the other side.
- [7 reasons to go to the Super-Fast Authority Think Tank Summit](https://susannareay.com/7-reasons-to-go-to-the-superfast-authority-thinktank-summit/): Andrew and Pete, Clare Josa, Sue B Zimmerman, Gus Bhandal, and Justice Williams MBE are among the speakers at the Super-Fast Authority Think-Tank Summit.
- [How to become an authority in your space](https://susannareay.com/how-to-become-an-authority-in-your-space/): How to become an authority in your space? This is often end of the quest for expert business owners - as authority often means the clients are seeking you out, paying your true worth and achieving the transformations they seek.
- [Super-Fast Authority Think-Tank Summit puts attendees on stage so their voices are heard](https://susannareay.com/super-fast-authority/): The Super-Fast Authority Think-Tank Summit is a virtual business conference with a difference: after each keynote talk, you can share your thoughts live with other attendees. 
- [What does clarity mean for your business?](https://susannareay.com/what-does-clarity-mean-for-your-business/): In my world, as a business clarity coach, I see clarity as the following:
- [Business and Design Coach](https://susannareay.com/business-and-design-coach/): For me, clients love the mix of business and design coaching they get with fast, deep support. I provide creative and personalised solutions that weave in business strategy, branding, marketing and tech. 
- [Clarity for the win](https://susannareay.com/clarity-for-the-win/): CLARITY noun - dictionary.com definition:
- [The word that guided my expert business in 2023](https://susannareay.com/the-word-that-guided-my-expert-business-in-2023/): As an expert business owner, it's important to not only own your ideas but discover how you can share these in an engaging manner and share one idea simply with your audience to expand their thinking. 
- [Clear offers make compelling offers](https://susannareay.com/clear-offers-make-compelling-offers/): One crucial aspect that sets successful coaches apart is their ability to create clear offers that leave no room for ambiguity. In this blog, I delve into the importance of creating offers that precisely showcase what's in the box, the support needed, and why it plays a vital role in your coaching business.
- [How to find my ideal client as a coach with 1 question](https://susannareay.com/find-my-ideal-client/): You’ve likely been told more than once on your business journey to share who your ideal client is. Everyone from your logo designer, your website designer, your brand photographer, to people you meet inside networking meetings asks you this!
- [Simplify and Shine](https://susannareay.com/simplify-and-shine/): To simplify is a skill set that is honed with time.
- [5 Unexpected Business Lessons I Learnt From Twenty Years Working Online](https://susannareay.com/5-unexpected-business-lessons/): 5 Unexpected Business Lessons
- [From Reels To Stages In One Year](https://susannareay.com/from-reels-to-stages-in-one-year/): Previously, I had tried some Facebook lives, but not with any consistency or engagement, so I was up for trying something new. I chose Instagram Reels because I was seeing other businesses get a lot of traction and engagement with these. 
- [Why I Started Developing Visual Frameworks For Coaches](https://susannareay.com/visual-frameworks-for-coaches/): These visual frameworks helped me not only memorise my lessons but recall the information well in exams. 
- [The secret ingredient to an effective presentation (examples included)](https://susannareay.com/the-secret-ingredient-to-an-effective-presentation/): If you're planning a presentation, you can empathise with that moment of simultaneous relief and delight. And I know you want to feel it too when you're on stage or standing in front of a client or your colleagues. In this article, I share my secret ingredient to an effective presentation.
- [2 Monumental Marketing Mistakes Most Coaches Make](https://susannareay.com/monumental-marketing-mistakes/): And do you know what that “something” tends to be?
- [Are you ready to launch your Signature Offer?](https://susannareay.com/launch-your-signature-offer/): Signature Offers are designed to expand with your client base in a sustainable way so it matters not if your clients number triple or multiply by a hundred, you can still serve them with grace and integrity.
- [Should Entrepreneurs Be Afraid To Polarise People?](https://susannareay.com/polarise/): Whether to make your brand one that polarises your audience has long been a discussion in marketing circles. This Harvard Business Review article, Make the Most of a Polarizing Brand provides a series of examples of how companies have either placated the haters, poked the haters or amplified the polarising attribute to build more enthusiasts. 
- [What no-one is telling you about growing your online coaching business](https://susannareay.com/online-coaching-business/): The real secret that no-one is telling you about growing your online coaching business is that the best way to step into your prospects’ shoes and connect to their dreams is to mirror the thoughts in their heads. 
- [3 Brand Tips To Show Up As The Pro You Are](https://susannareay.com/3-brand-tips-to-show-up-as-the-pro-you-are/): These simple brand tips will project the attributes you most want to convey.
- [Why Does My Business Need A Message?](https://susannareay.com/why-does-my-business-need-a-message/): It’s super tough doing this for ourselves, and this is why I invite you to join  The Spark Space, where we focus on refining not only your business message, but also your business offers and business systems to elevate your business online. 
- [The Importance of Finding Your Way](https://susannareay.com/the-importance-of-finding-your-way/): It's tough at times. When we have a million and one ideas, a thousand experiences and many interests. AND we want to run our own business (or 2, or 3...)
- [Writing A Business Book In Just 45 Days](https://susannareay.com/writing-a-business-book-in-45-days/): If you prefer reading to watching, here's the edited transcript of our conversation about 'Writing A Business Book In Just 45 Days'
- [4 Secret Steps To Reduce Overwhelm In Your Business](https://susannareay.com/4-secret-steps-to-reduce-overwhelm/): So today, I thought I'd share with you how to reduce overwhelm, in the hope it inspires you to do a sweep too!
- [This Little Girl Is Me – Inspiring Girls International Campaign October 2021](https://susannareay.com/this-little-girl-is-me/): This Little Girl Is Me was originally an Instagram Post for the Campaign by Inspiring Girls International to inspire the next generation of women - Join in and share your story (details at base).
- [Online Course or Membership Site? 7 Key Questions to Discover Which is Better For Your Coaching Business](https://susannareay.com/online-course-or-membership-site/): Should you create an online course or membership for your clients? Which is the better business model for your introverted nature? 
- [5 top social media tips that benefit introvert business owners](https://susannareay.com/5-top-social-media-tips/): Love it or hate it, social media is here to stay. It’s also the best place to market your business when starting out as that is where the greatest number of eyeballs fall.
- [Top 3 Mistakes To Avoid When Choosing Software For Your Online Business](https://susannareay.com/choosing-software-for-online-business/): When you are choosing software for your online business, a key consideration is how your brain is wired. You will get on with some tech software tools more easily simply because your brain works that way. And that also means, they can’t make you magically able to work in a way you didn’t before.
- [Crafting A Successful Online Business Strategy Using 3 Key Components](https://susannareay.com/successful-online-business-strategy/): This is a key question that leaves many entrepreneurs starting in the online space looking blankly into the mid-distance. And without an answer it means your online business strategy is not set up for success.
- [Stop Searching for a Business Niche the Old Fashioned Way, Instead Follow These 7 Steps](https://susannareay.com/stop-searching-for-a-business-niche-the-old-way/): It may take 3 times or five. These answers will show your business niche to you as you begin to see the thread that connects all your people. Your people have all the answers to all your questions!From these answers you can begin to build the picture of your perfect client (or avatar in marketing speak) and see what your niche really is.
- [This photo captures the moment my business changed](https://susannareay.com/this-photo-captures-the-moment-my-business-changed/): This photo that I took in April 2017 and has a story too.
- [Are you serious about your business?](https://susannareay.com/are-you-serious-about-your-business/): Now you are x months in. Are you serious about running your business?
- [Is your business giving you the life you wanted?](https://susannareay.com/is-your-business-giving-you-the-life-you-wanted/): I'm guessing a few years back your dream of running your own business looked a little different to today. You were excited about being your own boss, having freedom to choose work and clients you wanted, not having anyone tell you what to do. You might have had dreams of taking time out as and when you wished, and even of earning money from courses in your sleep. After all, that's what people talk about don't they? The entrepreneurial dream. 
- [How to manage your workload as an Introvert business owner](https://susannareay.com/how-to-manage-your-workload-as-an-introvert-business-owner/): Do you have days where you just have to down tools and sleep? 
- [The Online Course Creators Support Team](https://susannareay.com/the-online-course-creators-support-team/): As an online course creator, you will without a doubt start out doing everything 100% yourself. Then there will come a time when your time is diminishing as your client numbers rose, as your time will be best spent where you are at your best - working with your clients directly. It is at this point in your business journey that you begin to contemplate outsourcing certain tasks to others, to build a support team for your business. 
- [Are you looking at courses for your business?](https://susannareay.com/are-you-looking-at-courses-for-your-business/): A video interview with Susanna Reay about creating online courses... 
- [The Introvert Way® to Online Success](https://susannareay.com/the-introvert-way-to-online-success/): And how we do this, is by following The Introvert Way®
- [Start Business-Building to Create the Lifestyle You Want](https://susannareay.com/start-business-building-to-create-the-lifestyle-you-want/): Business ownership isn’t for everyone, but it is a perfect fit for motivated and creative professionals who don’t want to work for someone else. Not only can business ownership shape a lucrative future for the go-getters who pursue it, but running a company also allows you to live your life the way you want.
- [Is It Worth Investing in Influencer Marketing?](https://susannareay.com/is-it-worth-investing-in-influencer-marketing/): Influencer marketing is a kind of social media marketing where influencers — people with a dedicated social following — get paid by companies to endorse their products and services. An article on Business Insider states that the influencer marketing industry will be worth up to roughly £11 billion ($15 billion) by 2022, as 93% of marketers already use this marketing strategy. 97% of companies use Instagram as their social media of choice, with 83% using Instagram stories specifically. Facebook, the “king of social media”, ranks third with 79%.The reason many marketers use this strategy is because it just works. By collaborating with the right influencers, it helps their brand broaden their reach while still targeting a relevant audience. Influencers help a company build trust and credibility among followers. They lift pressure off a business by making original content. After all, influencers are also content creators who spend a lot of time and effort in creating engaging posts.However, there is a risk involved when implementing influencer marketing campaigns. Working with the wrong influencers can do more harm than good. Some common influencer mistakes include not disclosing that a post is sponsored, posting content that doesn’t resonate with the brand’s audience, and inflating engagements using bots. These can all tarnish your company's reputation and even result in legal repercussions.With the incredible amount of social media influencers out there, a rookie entrepreneur might think that they’re spoilt for choice. However, even with such a large pool, the demand for influencers is incredible. In fact, a blog post on influencers by Petal explains that even the smallest influencers (those with anywhere from 6,000 to 10,000 followers) get paid £64 per post on average. Larger influencers – those with over a million followers – are paid nearly £510 per post. And for every £0.73 that is spent on influencer marketing, businesses make about £4. Companies may have different budgets for influencer marketing, but the average campaign costs approximately £730-£7,300 for a year. Just because these influencers are people who are posting to social media doesn’t mean advertising comes cheap. However, even marketing through nano- and micro-influencers has been found to increase brand engagement.Most companies get positive results from implementing influencer marketing. The bottom 25% of companies that don't are likely the ones who don't understand the methodology behind it, or they choose the wrong influencers. A good example is multi-national clothing brand H&M. The company put together a simple campaign that involved mega influencers wearing the latest H&M collection as they go about their normal routine. The influencers genuinely liked the brand and sincerely recommended it, thus appealing to their followers.
- [Essential Tech Tools and Resources to Boost Your One-Person Business](https://susannareay.com/essential-tech-tools-and-resources-to-boost-your-one-person-business/): Many of the most successful businesses began as one-person startups. Thanks to the rise of automation, accessible freelance talent, and user-friendly marketing tools, it’s becoming easier and easier to run a business on your own.
- [The Introvert Way® to Run an Online Business](https://susannareay.com/the-introvert-way/): This is the first question I get asked at networking events, and mainly by those who are more extroverted in nature. Unsurprisingly, as many extroverted people get so wrapped up in how they do business that they are not aware that others may not do things the same way as they do.
- [How to avoid the most common sales mistake course creators make](https://susannareay.com/common-sales-mistake-course-creators-make/): This is a phrase that I hear again and again from course creators. The struggle is real.
- [How many options are too many?](https://susannareay.com/how-many-options-are-too-many/): I met a woman today who listed over 7 different ways she serves clients, 3 different audiences and 2 business models. And yet her business income was stagnant.
- [What is the best online business model for an introvert?](https://susannareay.com/what-is-the-best-online-business-model-for-an-introvert/): You are an expert in your field, and an introvert ... but what business model should you choose to grow your business? 
- [10 Tips On How To Grow Your Business Even If You’re An Introvert](https://susannareay.com/10-tips-on-how-to-grow-your-business-even-if-youre-an-introvert/): Follow these 10 introvert-friendly tips on how to grow your business even if you're an introvert... because you can and you are awesome!
- [What it really takes to have a successful online business](https://susannareay.com/what-it-really-takes-to-have-a-successful-online-business/): If that's one of those questions, that is coming towards you at the moment, then stay tuned because I'm going to be answering with the four elements that to be successful online, you really need to incorporate.
- [The Hidden Power of Your Business Card](https://susannareay.com/the-hidden-power-of-your-business-card/): Long tradition tells us to take our business cards to a big networking event, and it is super super vital for when you're networking as an introvert.
- [The Introvert Hangover is Real](https://susannareay.com/the-introvert-hangover-is-real/): Even my speaking, and my words... I'm fumbling today because I am suffering from the introvert hangover.As an online business strategist, I know how we need to focus our energies to help us succeed and get further. 
- [The Introvert Entrepreneur's Plight](https://susannareay.com/the-introvert-entrepreneurs-plight/): I am an Introvert Entrepreneur
- [Marketing Strategy is in my Genes](https://susannareay.com/marketing-strategy-is-in-my-genes/): Most starter entrepreneurs, in my experience, are doing 1 or 3, but get frustrated as no-one buys their product. They have no marketing strategy
- [3 Ways to Network as an Introvert](https://susannareay.com/3-ways-to-network-as-an-introvert/): Discover 3 ways to network as an introvert: Online, In Person, and at Conferences so that you won't feel exhaustion and overwhelm that can rapidly overtake us.
- [The struggle is real. Introverts and Overwhelm..](https://susannareay.com/the-struggle-is-real/): The struggle is real. Introverts and Overwhelm I mean ...
- [One Of Those Days](https://susannareay.com/one-of-those-days/): One of those days. We all have them.
- [Be Yourself](https://susannareay.com/be-yourself/): One of the biggest a-ha moments for me along my path to business growth was to not try and be someone who I was not. ​​Be me. ​Be genuine.​​Anything else is just far too exhausting. It leads to introvert burnout. Yes that’s a thing and yes I have been there. ​
- [National Introverts Week](https://susannareay.com/national-introverts-week/): I was feeling all introverted yesterday so didn't come out and write about it yesterday! 😁
- [The Birth of The Introverts Powerhouse](https://susannareay.com/birth-the-introverts-powerhouse/): In this interview, Susanna delves deeper into why she created the online congress for introverted female entrepreneurs. Susanna’s greater mission is revealed to answer why she took time out of her day job of visibility coaching to bring together 24 introverted experts who have found a different way of running a business that the standard extrovert coaches push out there. The Introverts Powerhouse is streaming live from 14-20 January 2019. Live attendance is free and for a small fee you may access all the talks after the event. 
- [The Introvert Hump](https://susannareay.com/the-introvert-hump/): Have you met your introvert hump yet?
- [7 Signs You’re an Introvert](https://susannareay.com/7-signs-youre-an-introvert/): Being an introvert does not necessarily mean you are shy. Even though many dictionaries might state this.. (example Cambridge Online Dictionary)
- [How to Avoid Networking Burnout](https://susannareay.com/how-to-avoid-networking-burnout/): When I have any networking event, or conference to attend, my stomach gives me all the nervous energy signs about this as the upcoming event as the days come closer.

## Pages
- [Connect](https://susannareay.com/connect-susanna-reay/): Hi! The best way to start a conversation with me is to connect across on Linkedin, and head into the DMs.I check in there regularly and it's then good to be able to see more about you and your work as we get to know each other. I am on other social media, but no so often.
- [STUDIO Agreement](https://susannareay.com/studio-agreement/): PARTICIPANT AGREEMENT: STUDIO This agreement is between Susanna Reay ("I", "me") and the participant signed below ("you"). It sets out how we will work together during the STUDIO programme and, above all, what each of us is responsible for.


- [STREAM](https://susannareay.com/stream/): FREE, 2-DAY FRAMEWORK MINI-MINDTUES. 3 - WED. 4 NOVEMBER 2026
- [FOCUS](https://susannareay.com/focus/): You don't need another acronym or another list.
- [STUDIO](https://susannareay.com/studio/): STUDIO is a guided working environment for coaches, consultants and expert practitioners ready to turn the expertise already inside their business into a framework people can remember, repeat and buy.
- [Book: Framework Thinking](https://susannareay.com/book-framework-thinking/): Framework Thinking introduces a different approach to building authority and intellectual property:
- [Framework Blueprint Workbook](https://susannareay.com/create-signature-framework/): A signature framework:
- [Thankyou Blueprint](https://susannareay.com/thankyou-blueprint/): Check your promotion/ junk mail folder if you don't see the link to download the Framework Blueprint in the next 2-3 minutes
- [Authority Studio Publishing](https://susannareay.com/authority-studio-publishing/): A design-led publishing house for structured thinking and earned authority.
- [Framework Thinking Workshops](https://susannareay.com/framework-thinking-workshops/): Jump to Quick Overview
- [VIP Pass](https://susannareay.com/vip-pass/): Unlock all talk replays, your VIP-only strategy playbook with sketch-notes, private community access, and over £2800 of extra value — for just £197.
- [Testimonials](https://susannareay.com/testimonials/): document.addEventListener("DOMContentLoaded", function () {iFrameResize({log: false, checkOrigin: false}, "#wall-of-love-SlyjvOQ");});
- [LLA VIP Pass Pre Sale](https://susannareay.com/lla-vip-pass-pre-sale/): Upgrade now to unlock all 18 session replays, your VIP-only strategy playbook with sketch-notes, private community access, and over £2896 of extra value — for just £97.
- [LLA VIP Pass Success](https://susannareay.com/lla-vip-pass-success/): Success!
- [Success – LLA VIP + Private](https://susannareay.com/success-lla-vip-private/): Check you inbox - all emails for the Think-Tank Summit will come from info@susannareay.comBetween now and then, you will get weekly authority strategy newsletters to get your brain prepped for our interactive week - plus be first to get the speaker low-down and extra goodies announced!
- [AXIS: Business Mentoring with Susanna](https://susannareay.com/axis-business-mentoring/): AXIS is a private strategic partnership sprint.
- [Authority Business Asessments](https://susannareay.com/authority-business-asessments/): Discovering your unique authority style can transform the way you lead and connect with others. Whether you're naturally insightful, adaptable, or a vibrant communicator, your style impacts how you influence and inspire your audience.
- [The SPARK Process](https://susannareay.com/spark-process/): As we work through The Expert SPARK Process, you will become familiar with the core terminology that I use to guide my clients to own their own authority.
- [Authority EcoSystem Articles by Susanna Reay](https://susannareay.com/authority-ecosystem-articles/)
- [Authority Style Assessment](https://susannareay.com/authority-style/)
- [Links](https://susannareay.com/links/): FAST LINKS
- [Book Launch List](https://susannareay.com/book-launch-list/): Sketch. Scale. Be Sought.
- [Success – LLA Think Tank Summit](https://susannareay.com/summit_success/): Check you inbox - all emails for the Think-Tank Summit will come from info@susannareay.comBetween now and then, you will get weekly authority strategy newsletters to get your brain prepped for our interactive week - plus be first to get the speaker low-down and extra goodies announced!
- [Authority Think Tank Summit 2025](https://susannareay.com/authority25/): “This week has been all about the Long Lasting Authority Think Tank Summit. Every talk provided an unlock moment. It reminded me that I am a strategic partner, not just a helper. It’s been fantastic and I’m bursting with ideas.”Andie Coupland
- [Upgrade to Playback Sessions](https://susannareay.com/upgrade-to-playback-sessions/): Your Super-Fast Authority Guide & Report is on it's way to your inbox!
- [SuperFast Authority 2024 Playback Sessions](https://susannareay.com/superfast-authority-2024-playback-sessions/): £67
- [SuperFast Authority VIP PASS](https://susannareay.com/superfast-authority-vip-pass/): Total Value over £1000 - Get the VIP Pass today at a fraction of this value. 
- [Gift USP Workbook – SFA](https://susannareay.com/gift-sfa/): Your Free Gift from SusannaHow to outshine competitors with a Unique Service Premise (USP)Step 1: Get your comprehensive Premise Playbook PDF now!
- [SFA VIP Pass Success](https://susannareay.com/sfa-vip-pass-success/): Success!
- [SFA VIP Pass EB FB](https://susannareay.com/sfa-vip-pass-eb-fb/): Total Value over £1000 - Get the VIP Pass today at a fraction of this value. 
- [SFA Quiz FB](https://susannareay.com/sfa-quiz-fb/): To complete your registration, please share more about you so we can ensure the content is tailored to your level and needs.
- [Super Fast Authority: The Think Tank Summit FB](https://susannareay.com/super-fast-authority-fb/): Listen in to the new concepts being shared by industry experts, all aiming to help you leap-frog your competition and raise your authority, super fast. 
- [Gift USP Workbook](https://susannareay.com/gift-usp-workbook/): Your Free Gift from SusannaHow to outshine competitors with a Unique Service Premise (USP)Step 1: Get your comprehensive Premise Playbook PDF now!
- [LLA VIP Pass Flash Sale](https://susannareay.com/lla-vip-pass-flash/): Upgrade now to unlock all 18 session replays, your VIP-only strategy playbook with sketch-notes, private community access, and over £2800 of extra value — for just £97 £67.
- [LLA Quiz](https://susannareay.com/llaquiz/): To complete your registration, please share more about you so we can ensure the content is tailored to your level and needs.
- [USP Workbook](https://susannareay.com/usp-workbook/): Your Free Summit GiftDiscover how to outshine competitors with a Unique Service Premise (USP)Get your comprehensive U.S.P. Workbook
- [Sponsor Agreement 2024](https://susannareay.com/sponsor-agreement-2024/): This sponsor agreement is entered into between you (“you”, “your”, or “Speaker”), and Susanna Reay (“we”, “us”, “Host”). Sponsor and Host are sometimes referred to herein as the “Parties,” and individually as a “Party”.
- [Speaker Agreement 2024](https://susannareay.com/speaker-agreement-2024/): This speaker agreement is entered into between you (“you”, “your”, or “Speaker”), and Susanna Reay (“we”, “us”, “Host”). Speaker and Host are sometimes referred to herein as the “Parties,” and individually as a “Party”.
- [Super Fast Authority: The Ultimate Guide and Insights Report](https://susannareay.com/guide/): AND get on the Long-Lasting Authority 2025 Summit Waitlist
- [Business Growth Quiz](https://susannareay.com/business-growth-quiz/)
- [Expert Business Assessment](https://susannareay.com/expert-business-assessment/)
- [Signature Method Discovery Workshop](https://susannareay.com/signature-workshop/): After the Workshop
- [Susanna Reay, The Framework Thinking Business Communication Strategist](https://susannareay.com/): Framework Thinking® shows you how
- [Create a Profitable Online Masterclass in a weekend](https://susannareay.com/profitable-masterclass/):  Ambitious solopreneurs looking to sell their service from an online masterclass*
- [Authority Gap Masterclass](https://susannareay.com/masterclass/): ON DEMAND MASTERCLASS:
- [Engage! Spark Space Event](https://susannareay.com/engage-spark-space-event/): This live workshop is stuffed full of action-packed value that will leave you not only inspired, but you will also have got stuff done. It is also a sneak peak into what happens inside The Spark Space membership, of which this event is an included bonus.
- [Free Workshop April-fb](https://susannareay.com/free-workshop-april-fb/): FREE, LIVE, INTERACTIVE, ONLINE WORKSHOP: 
- [Free Workshop](https://susannareay.com/workshop-march/): FREE, LIVE, INTERACTIVE, ONLINE WORKSHOP: 
- [Press Room](https://susannareay.com/press-room/): Download Susanna's PDF Press Kit here
- [Scale Your Expertise Business Workshop 30 Jan](https://susannareay.com/scale-your-expertise-business-workshop-30-jan/): FREE BUSINESS WORKSHOP
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- [Thank You](https://susannareay.com/thank-you/)
- [Scale Your Expertise Business Workshop 21 Nov LI](https://susannareay.com/business-workshop-21nov-li/): FREE BUSINESS WORKSHOP
- [Scale Your Expertise Business Workshop 21 Nov FB](https://susannareay.com/business-workshop-21nov-fb/): FREE BUSINESS WORKSHOP
- [Scale Your Expertise Business Workshop 21 Nov](https://susannareay.com/21nov/): FREE BUSINESS WORKSHOP
- [Limitless VIP Access Offer](https://susannareay.com/limitless-vip-access-offer/): Woo-Hoo! You Just found the Goodie Bag Offer!
- [Map Your Expert Business 5 September](https://susannareay.com/map-your-expert-business-5-september/): Join me LIVE to "Map Your Expert Business" Workshop and I promise that you will wave good-bye to content confusion as you create your custom business map in our time together.
- [Giveaway Bundle](https://susannareay.com/giveaway-bundle/): Aw-shucks - you left it too late to get the Core Spark Canvas
- [Midsummer Mapping](https://susannareay.com/midsummer-mapping/): MAP YOUR EXPERT BUSINESS Workshop 
- [Map Your Expert Business 18 July](https://susannareay.com/map-your-expert-business-18-july/): Join me LIVE to "Map Your Expert Business" Workshop and I promise that you will wave good-bye to content confusion as you create your custom business map in our time together.
- [Thankyou S2S Guide](https://susannareay.com/thankyou-s2s-guide/): It’s time to show your value as an expert, differentiate yourself from others and scale your expert business!
- [Thankyou Promo S2S Guide](https://susannareay.com/ty-promo-s2s-guide/): It’s time to show your value as an expert, differentiate yourself from others and scale your expert business!
- [Promo Spark to Scale Guide](https://susannareay.com/promo-spark-to-scale-guide/): Discover how to transform your spark into a scalable business without changing anything about yourself as you discover how to share your gifts with the wider world, in a way totally aligned to your amazing self.
- [The Spark to Scale Guide](https://susannareay.com/freeguide/): This 22 page, value-filled guide will help you show your value, differentiate yourself from others and scale your expert business!
- [Spark to Scale Secret Workshop – May](https://susannareay.com/spark-to-scale-secret-workshop/): COACHES, CONSULTANTS  AND DIGITAL CREATORS
- [Authority Frameworks](https://susannareay.com/authority-frameworks/): *Susanna has a whole series of visual frameworks that help you communicate and these are called as a set her "Sparkle Frameworks®", the over-riding framework you create is your Authority Framework® .
- [SUMMIT OFFER – FREE BOOK](https://susannareay.com/summit-offer-free-book/): The Introvert Way®
- [The Spark Space Mastermind](https://susannareay.com/sparkspace/): Inside The Spark Space, we dive deep into igniting your creativity, brainstorming ideas, and finding innovative solutions to challenges in your service business so that you can sell your offers to many online.
- [SORTED – Framework Strategiser](https://susannareay.com/sorted/): The framework strategiser package has 3 steps 
- [Client Archetypes Sprint](https://susannareay.com/client-archetypes-sprint/): The Client Archetypes Sprint is a structured 20-minute build process that enables you to define four distinct client readiness states within your market.
- [What is the Introvert Way](https://susannareay.com/what-is-the-introvert-way/): As an introvert myself, all my training programs are introvert-friendly, allowing you time and space to think but also be held accountable to take action!
- [Book: The Introvert Way Roadmap (ad)](https://susannareay.com/roadmap_ad/): Hello! I'm the author and creator of The Introvert Way® ROADMAP. This book is the culmination of being an active online entrepreneur since 2006, and have observed that the majority of the advice is geared towards those extroverted in nature, which is hard for us introverts to maintain long term. 
- [Book: The Introvert Way Roadmap](https://susannareay.com/book-the-introvert-way-roadmap/): The Introvert Way® Roadmap provides a step-by-step guide to design and scale your coaching or consultancy business. 
- [Masterclass Direct Replay](https://susannareay.com/masterclass-direct-replay/): Time to Grab a Cuppa and Lean In
- [Masterclass Direct Thankyou](https://susannareay.com/masterclass-direct-thankyou/): You are now registered action-taker
- [Masterclass Direct](https://susannareay.com/masterclass-direct/): FREE VALUE-PACKED MASTERCLASS for allDeep-Thinking, Determined Coaches & Consultants
- [Masterclass Replay](https://susannareay.com/masterclass-replay/): Time to Grab a Cuppa and Lean In
- [Masterclass Thankyou](https://susannareay.com/masterclass-thankyou/): You are now registered action-taker
- [On Demand Training1](https://susannareay.com/training1/): WATCH THE 45 MINUTE TRAINING NOW
- [Networking](https://susannareay.com/networking/): © 2026,  Susanna Reay    I   Terms and Conditions    I  Privacy Policy
- [MEB3](https://susannareay.com/meb3/): My promise you, if you promise to ring fence the hour to be with me, is that you will walk away with a powerful map of your expert business in front of you. 
- [MEB2](https://susannareay.com/clone-of-map-your-expert-business-2/): My promise you, if you promise to ring fence the hour to be with me, is that you will walk away with a powerful map of your expert business in front of you. 
- [FB Map Your Expert Business](https://susannareay.com/fb-map-your-expert-business-2/): My promise you, if you promise to ring fence the hour to be with me, is that you will walk away with a powerful map of your expert business in front of you. 
- [LEGACY – FREE BOOK](https://susannareay.com/legacy-free-book/): The Introvert Way™ Roadmap is informative, encouraging and shows introverted business owners a simple and effective way to build a successful knowledge-based business. Susanna's expertise is clear as well as her passion for supporting introverted business owners. I highly recommend this book!
- [Map Your Expert Business on demand](https://susannareay.com/map-your-expert-business-on-demand/): Join me LIVE to "Map Your Expert Business" Workshop and I promise that you will wave good-bye to content confusion as you create your custom business map in our time together.
- [Course Potential Quiz](https://susannareay.com/course-potential-quiz/)
- [The Introvert Way™ Roadmap](https://susannareay.com/the-introvert-way-roadmap/): The Introvert Way® Roadmap is informative, encouraging and shows introverted business owners a simple and effective way to build a successful knowledge-based business. Susanna's expertise is clear as well as her passion for supporting introverted business owners. I highly recommend this book!
- [Whitelist Susanna Reay](https://susannareay.com/whitelist-susanna-reay/): Susanna Reay Email Whitelist Instructions
- [Touchpoint Training Workshop](https://susannareay.com/touchpoint-training-workshop/): This training will take two parts:
- [Powerhouse](https://susannareay.com/powerhouse-2/)
- [Expert Busines Speaker Susanna Reay](https://susannareay.com/speaker/): "Highly engaging, captivating speaker that had the whole audience leaning in" 
- [MemberVault Support](https://susannareay.com/membervault-support/): And that's where I come in... as your certified MemberVault Partner
- [Your Roadmap To Success](https://susannareay.com/roadmap/): Answer one question every day, for 5 days to create Your Roadmap To Success - is a flexible plan for growing your business online, your way. Free 5 day training starts 22 January.
- [Magenta Marketing Method](https://susannareay.com/magenta-marketing-method/): With the Magenta Marketing Method, you will have an instant tool box of techniques to get traction in your business and see new clients knocking at your door.
- [Sparks Blog](https://susannareay.com/blog/): Welcome to my blog, where I share success tips to scale online as an introvert. Nothing I suggest is anything I have not tried myself. It's all about having success on your terms. 
- [Work With Me](https://susannareay.com/workwithme/): A practical introduction to sketch your first frameworks with personal feedback included.
- [About Susanna Reay, Business Framework Coach](https://susannareay.com/about/): Hello!
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